Non-ionic, water-soluble cellulose ether engineered for thickening, rheology control, suspension stability, texture improvement, and formulation consistency in water-based and industrial systems.
LANDERCOLL HEC (Hydroxyethyl Cellulose, CAS 9004-62-0) is a high-performance, non-ionic, water-soluble cellulose ether designed for manufacturers who need reliable thickening, rheology control, suspension stability, texture improvement, water retention, and formulation consistency across water-based paints, coatings, personal care products, detergents, home care formulations, oilfield fluids, construction materials, adhesives, inks, and specialty industrial systems.
In water-based paint and coating systems, HEC is one of the most widely used cellulose ether thickeners — helping formulators control viscosity, flow, leveling, pigment suspension, brushing behavior, and storage stability within a single ingredient.
LANDERCOLL HEC is a non-ionic, water-soluble cellulose ether designed for manufacturers who need reliable thickening, rheology control, suspension stability, texture improvement, water retention, and formulation consistency across a wide range of water-based and industrial systems.
HEC is especially well-suited for water-based paints and architectural coatings, latex paint, personal care products, home care formulations, liquid detergents, oilfield fluids, selected construction materials, adhesives, inks, and other water-based industrial systems.
As a non-ionic polymer, HEC is compatible with a wide range of surfactants, pigments, fillers, salts, and pH conditions — making it a versatile and reliable thickener across diverse formulation environments.
HEC stands for Hydroxyethyl Cellulose. It is produced by reacting purified cellulose with ethylene oxide under controlled alkaline conditions. This reaction introduces hydroxyethyl groups (–OCH₂CH₂OH) onto the cellulose backbone, converting the insoluble natural polymer into a water-soluble, non-ionic cellulose ether. The degree of substitution — expressed as molar substitution (MS) of hydroxyethyl groups — influences solubility, viscosity development, and compatibility in different formulation systems.
Compatible with anionic, cationic, and non-ionic systems across a wide range of pH conditions and formulation environments.
Unlike HPMC and HEMC/MHEC, HEC contains no methoxyl groups and remains soluble in both cold and hot water.
Stable across a broad pH range — suitable for mildly acidic personal care products, alkaline construction systems, and high-salinity oilfield fluids.
One of the primary reasons HEC is the most widely used cellulose ether thickener in water-based architectural coatings.
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|---|---|
| Productnaam | Hydroxyethylcellulose |
| Abbreviation | HEC |
| CAS No. | 9004-62-0 |
| Uiterlijk | Wit tot gebroken wit poeder |
| Ionic Type | Niet-ionisch |
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| pH-stabiliteit | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits |
| cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Compatible with anionic, cationic, and non-ionic systems |
| Belangrijkste functies | Thickening, rheology control, suspension stability, water retention, stabilization, protective colloid |
| Main Application Type | Water-based paints, coatings, personal care, detergents, oilfield, construction, industrial |
| Available Documents | TDS, SDS, COA, product recommendation available on request |
Important: This table is a general reference only. For exact viscosity, pH, moisture content, ash content, particle size distribution, hydroxyethyl molar substitution, microbial limits, and grade-specific values, please request the official TDS or COA from LANDERCOLL.
LANDERCOLL HEC is available in multiple grade directions based on viscosity level, dissolution behavior, surface treatment, and target application. Final grade selection should always be confirmed through formulation testing and direct technical discussion with our team.
Designed for paints, coatings, detergents, and production systems needing easier wet-out. Provides easier dispersion, reduced lumping, and efficient hydration — improving production efficiency and reducing processing time.
Designed for water-based formulations needing controlled hydration. Provides better handling behavior, controlled viscosity development, and reduced premature thickening during batch preparation.
Note: Viscosity ranges listed above are approximate references. Actual LANDERCOLL HEC grades should be selected according to your formulation type, viscosity target, processing method, and performance requirements. Contact our team for specific grade recommendations.
HEC is a multifunctional cellulose ether that contributes several performance benefits simultaneously in most applications. Below is a structured overview of its primary functions across different water-based formulation types.
HEC forms a viscous, pseudoplastic solution — viscosity decreases under shear during mixing and application, and recovers at rest. This shear-thinning behavior supports easy brushing and rolling during paint application while maintaining stable in-can viscosity during storage. Supports product body in detergents and controlled texture in personal care.
HEC influences how a formulation flows, levels, sags, brushes, rolls, and recovers after application. In water-based paints, it directly affects brushing and roller feel, leveling behavior (how smoothly brush marks disappear), sag resistance on vertical surfaces, and spatter resistance during high-speed roller application.
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| Toepassing | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Main Performance Requirements |
|---|---|---|
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| Vloeibaar wasmiddel | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Product body, texture, viscosity, storage stability |
| Surface / Spray Cleaner | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Light thickening, stable appearance, consistent pourability |
| Gelreiniger | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Strong body, gel structure, stable consistency |
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| Hair Care Products | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Texture, hold, stable consistency |
| Oilfield Drilling Fluids | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Fluid viscosity, particle suspension, system stability |
| Oilfield Completion Fluids | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Viscosity control, fluid loss, stability |
| Construction Mortars | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | Water retention, workability, consistency |
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Grade direction is a starting reference. Final selection must be confirmed in your own formulation — surfactants, pigments, fillers, salts, pH level, preservatives, temperature, mixing method, and other additives can all significantly affect HEC performance and dissolution behavior.
HEC dosage depends on formulation design, viscosity target, raw material system, processing method, pH, electrolyte content, and final performance requirements. The following ranges are general starting points for laboratory evaluation — not fixed usage standards.
Electrolytes, surfactants, and pH can significantly affect the effective viscosity delivered by HEC at a given concentration. Final dosage should be confirmed through laboratory testing, production trials, viscosity measurement, stability testing, and end-use performance evaluation.
| Toepassing | Typical Reference Dosage (% by weight of total formula) |
|---|---|
| Interior / Exterior Wall Paint | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits |
| Latexverf | 0.2% – 0.7% |
| Textuurcoatings | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits |
| cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits | 0.1% – 0.6% |
| Vloeibaar wasmiddel | cURL Too many subrequests by single Worker invocation. To configure this limit, refer to https://developers.cloudflare.com/workers/wrangler/configuration/#limits |
| Oppervlaktereiniger | 0.1% – 0.6% |
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| Adhesives / Inks / Industrial | Depends on formulation design and viscosity target |
These dosage levels are reference starting points only. Adjust based on testing results under your specific system conditions, ingredients, pH, and performance targets.
Strong latex compatibility, no thermal gelation, reliable rheology control — HEC is the preferred cellulose ether choice for most water-based paint formulations globally.
In a paint formulation, HEC does more than simply increase viscosity. It controls how the paint behaves during every stage of its life cycle — from in-can storage, to mixing, to application by brush or roller, to leveling and drying on the wall surface. Unlike HPMC and HEMC/MHEC, HEC does not contain methoxyl groups and therefore does not exhibit thermal gelation — it remains fully dissolved and functional across the temperature ranges encountered during paint production, storage, and application.
HEC also has particularly strong compatibility with latex polymer dispersions, which are the primary binder in water-based architectural coatings — making it more reliable and predictable in latex paint systems compared to methyl cellulose ethers.
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As a non-ionic polymer, HEC is compatible with the anionic and non-ionic surfactant systems commonly used in cleaning products, and it does not interfere with cleaning performance. In liquid detergent systems, HEC builds a smooth, stable viscosity profile that improves product appearance, pourability, and consumer perception of product quality.
It also helps maintain uniform product consistency throughout the shelf life and prevents phase separation or viscosity drift during storage.
Typische toepassingen
HEC is widely used in personal care formulations because it provides smooth, stable thickening, pleasant texture, and reliable formulation consistency. It is water-soluble, non-ionic, and free from animal-derived raw materials — suitable for a wide range of rinse-off and leave-on products, including vegan and natural-positioned formulations.
HEC is particularly valued for its ability to build viscosity smoothly without creating a heavy, sticky, or stringy texture — delivering a clean, pleasant sensory profile that consumers respond well to.
Typische toepassingen
Oilfield · iv.
HEC can be used in oilfield fluid systems where viscosity control, fluid stability, suspension performance, and fluid loss control are required. Its broad pH stability, salt tolerance, and reliable viscosity-building behavior make it suitable for demanding oilfield fluid environments.
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Designed for water-based paints and architectural coatings requiring viscosity control, pigment suspension, flow behavior, leveling, sag resistance, and storage stability. Strong compatibility with latex polymer systems.
Designed for cleaning systems where viscosity, product body, texture, and storage stability are important. Compatible with anionic and non-ionic surfactant systems without interfering with cleaning performance.
Designed for personal care formulations where smooth texture, stable viscosity, suspension support, and pleasant sensory feel are important. Non-ionic and compatible with a wide range of personal care actives and surfactants.
Designed for water-based fluid systems where viscosity control, particle suspension, fluid loss control, and stability under demanding conditions are required.
Designed for selected construction materials where water retention, thickening, and consistency support are required. Suitable for systems where HEC's hot-water solubility and absence of thermal gelation offer a processing advantage.
Designed for water-based industrial systems requiring thickening, stabilization, flow control, and suspension support across a range of processing conditions and pH environments.
Understanding the differences between cellulose ether types helps formulators select the most appropriate product. LANDERCOLL supplies HEC, HPMC, HEMC/MHEC, and CMC — the four most widely used cellulose ethers in industrial formulation. The thermal gelation column below is a key differentiator for many formulation decisions.
Rheology control, thickening, suspension, latex compatibility. Soluble in hot and cold water.
Paints · Coatings · Personal care · Detergents · OilfieldVersatile: water retention, thickening, film forming, broad industry compatibility.
Construction · Pharma · Food · Personal care · DetergentsStrong drymix construction performance: water retention, open time, anti-sag.
Tile adhesive · Wall putty · Plaster · EIFS/ETICS · Drymix mortarThickening, binding, stabilization, texture control; cost-effective in many systems.
Food · Detergents · Ceramics · Pharma · Oilfield · PaperHEC is the most commonly used cellulose ether due to its strong latex compatibility and absence of thermal gelation. It remains fully dissolved and functional across all temperature ranges encountered during paint production, storage, and application — including warm summer conditions where methyl cellulose ethers might approach their gelation temperature.
For drymix construction materials: HPMC and HEMC/MHEC are more commonly selected due to stronger water retention and workability performance in cement and gypsum systems. For pharmaceutical and food applications: HPMC is the most widely used with established regulatory acceptance. For food, ceramics, and detergent systems where an anionic thickener is acceptable: CMC may offer a cost-effective alternative.
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Available Documents
To help our team recommend the most suitable HEC grade for your application, please include as much of the following information as possible when contacting us. A detailed inquiry allows us to provide a more accurate grade recommendation and support your evaluation more efficiently.
Product application (e.g., interior latex paint, shampoo, liquid detergent, drilling fluid) and water-based system type with key ingredients.
Required viscosity level or reference grade, if available. Main performance target — viscosity, leveling, suspension, texture, stability. Required flow, leveling, suspension, or texture behavior.
pH range and key additives. Surfactant system, pigment/filler system, or salt content, if relevant. Mixing method and hydration conditions. Testing method or standard used, if applicable.
Required quantity — sample, trial, or commercial volume. Destination country or target market. Documentation requirements — TDS, SDS, COA, compliance documents. Timeline for evaluation or sourcing decision.
HEC (CAS 9004-62-0) is used as a thickener, rheology modifier, stabilizer, suspending agent, water-retention agent, protective colloid, and texture modifier in water-based formulations. Most widely used in water-based paints and architectural coatings, personal care products, liquid detergents, home care formulations, oilfield fluids, construction materials, adhesives, inks, and specialty industrial systems.
The CAS number for Hydroxyethyl Cellulose is 9004-62-0.
Yes. HEC is a non-ionic cellulose ether. It carries no ionic charge, which makes it compatible with anionic, cationic, and non-ionic ingredients across a wide range of formulation systems and pH conditions — from pH 2 to pH 12.
In water-based paint, HEC improves viscosity control, rheology, pigment and filler suspension, leveling behavior, brushing feel, roller application performance, sag resistance on vertical surfaces, and storage stability. It is the most widely used cellulose ether thickener in latex paint and architectural coatings due to its strong compatibility with latex polymer systems and its absence of thermal gelation.
HEC is preferred over HPMC in latex paint primarily because it does not exhibit thermal gelation — it remains fully dissolved and functional in both cold and hot water, unlike HPMC which gels when heated. HEC also has particularly strong compatibility with latex polymer dispersions. These properties make HEC more reliable and predictable in latex paint systems across the temperature ranges encountered during production, storage, and application.
In shampoo, body wash, and other personal care products, HEC helps build viscosity, improve product body and texture, support suspension of particles or actives, and create a smooth, pleasant sensory feel during application. It is non-ionic and compatible with the anionic and amphoteric surfactants commonly used in personal care cleansing products.
Yes. HEC can be used in liquid detergents and household cleaning products to improve viscosity, product body, texture, and storage stability. As a non-ionic polymer, it is compatible with common anionic and non-ionic surfactant systems used in cleaning formulations and does not interfere with cleaning performance.
Yes. HEC can be used in selected construction systems such as mortars, tile adhesives, and floor screeds to provide water retention, thickening, and consistency support. However, HPMC and HEMC/MHEC are more commonly selected for drymix construction materials because they generally provide stronger water retention and workability performance in cement and gypsum systems.
HEC and HPMC are both non-ionic, water-soluble cellulose ethers, but they have different chemical structures. The most important practical difference is thermal behavior: HPMC contains methoxyl groups and gels when heated above its gelation temperature, while HEC contains only hydroxyethyl groups and remains soluble in both cold and hot water. HEC is preferred in latex paint and coating systems; HPMC is more widely used in construction, pharmaceutical, and food applications.
The right HEC grade depends on your application type, required viscosity level, pH range, surfactant system, pigment or filler content, electrolyte level, mixing method, hydration conditions, and final stability requirements. Contact LANDERCOLL with your application details, and our team can recommend suitable grade directions and support your formulation evaluation.
LANDERCOLL HEC is positioned for water-based systems where thickening, rheology control, suspension stability, and product consistency are important. Our product knowledge is focused on the practical performance requirements of paint, coating, personal care, detergent, oilfield, and industrial formulators.
We help customers select HEC grades based on real performance requirements — viscosity target, dissolution behavior, flow and leveling needs, suspension performance, texture, and storage stability — rather than simply providing a product list.
LANDERCOLL HEC supports customers in water-based paints and coatings, personal care, home care, detergents, oilfield, construction, adhesives, inks, and specialty industrial applications across multiple global markets.
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