Unleash Coating Innovation with LANDU at CHINACOAT 2025 - Landercoll Cellulose Ethers- HPMC｜HEMC

We cordially invite you to visit us at CHINACOAT 2025!

Join Shandong Landu New Material Co., Ltd. at CHINACOAT 2025, taking place from November 25–27, 2025, at the Shanghai New International Expo Centre (SNIEC).

CHINACOAT 2025

November 25–27, 2025
Shanghai New International Expo Centre (SNIEC)

Visit us at Booth E6-E21

What to Expect at Our Booth

Live product demonstrations and technical presentations
Meet our R&D experts and technical support team
Discover our latest cellulose ether innovations
Get personalized formulation recommendations
Exclusive show offers and partnership opportunities

Discover how LANDU's cellulose ether bring superior rheology control, film quality, and sustainability to your formulations — where innovation meets performance.

Elevate Your Coatings with Advanced Additives

At CHINACOAT 2025, LANDU will present a portfolio of high-performance cellulose ethers developed to meet the demanding needs of today's coatings industry — from architectural paints to industrial finishes:

HEMC

Hydroxyethyl Methyl Cellulose

Delivers excellent water retention, leveling, and brushability, ensuring uniform and smooth coatings.

HEC

Hydroxyethyl Cellulose

Provides stable viscosity and smooth application for water-based paints and latex coatings.

Each product is engineered to optimize application performance, stability, and appearance, helping formulators achieve consistent, high-quality coatings.

Committed to Excellence and Sustainable Progress

Quality Excellence

At LANDU, quality is the cornerstone of everything we do. Each product is manufactured under strict quality control to ensure consistent performance, reliable viscosity, and stable rheology across every batch.

Innovation & R&D

Driven by a strong R&D team, we continuously explore new technologies and formulations to enhance coating performance — delivering additives that improve workability, stability, and surface appearance.

Sustainability Commitment

Sustainability is embedded in our innovation. LANDU is dedicated to developing eco-friendly, low-VOC materials to support a greener, more responsible coatings industry.

See You in Shanghai!

Join LANDU at CHINACOAT 2025 and experience how we combine innovation, quality, and sustainability to shape the next generation of high-performance coatings.

Venue: Shanghai New International Expo Centre (SNIEC)
Date: November 25–27, 2025
Booth: E6-E21